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EPILEPSY FOUNDATION LAUNCHES “TALK ABOUT IT!” PUBLIC SERVICE ANNOUNCEMENT FEATURING ACTOR GREG GRUNBERG, ENCOURAGING AN OPEN DIALOGUE ABOUT EPILEPSY

1 IN 26 AMERICANS WILL DEVELOP EPILEPSY IN THEIR LIFETIMEi; LET’S TALK ABOUT IT TOGETHER

 

:30 Epilepsy Foundation Talk About It PSA

STORY SUMMARY:

Epilepsy is much more common than people think – an estimated 1 in 26 people in the U.S. will develop the condition in their lifetime.[i] It is more prevalent than multiple sclerosis, autism spectrum disorders, Parkinson’s disease, and cerebral palsy combined1, yet awareness and understanding of epilepsy is very low and far too often, people are afraid to talk about it. Unfortunately, this lack of public understanding leads to fear and misunderstanding about the condition, creating barriers to education and employment, and also making those diagnosed feel isolated and alone.1

Did you know?

  • Approximately 150,000 new cases of epilepsy are diagnosed each year in the United States.1
  • In addition to seizures, individuals with epilepsy may have to deal with other negative health outcomes, including poorer overall health, a greater risk for accidents and injuries, and side effects from treatments.i
  • Stigma based on misconceptions about epilepsy may negatively impact an individual’s emotional health, social interactions, and access to care among other factors.i

Actor Greg Grunberg, best known for his roles on Heroes, Alias, and Felicity, is partnering with the Epilepsy Foundation in a new PSA called “Talk About It.” His adult son lives with epilepsy, a condition that affects nearly 3 million Americans. One-third of people living with epilepsy have uncontrolled seizures because current therapies are ineffective.[ii] The Epilepsy Foundation and Greg teamed up for this PSA sponsored by Sunovion Pharmaceuticals Inc. to drive much needed conversation about epilepsy and seizures – bringing the condition out of the shadows and honoring a community that deserves better awareness and understanding.

Please learn more by visiting the Epilepsy Foundation at epilepsy.com.

VIDEO PROVIDED BY:  Epilepsy Foundation

 

[i] IOM (Institute of Medicine). Epilepsy across the spectrum: Promoting health and understanding. Washington, DC: The National Academies Press; 2012.

[ii] Epilepsy Foundation. “What Is Epilepsy?” <http://www.epilepsy.com/learn/epilepsy-101/what-epilepsy>.

For further information: FOR TECHNICAL INFORMATION OR HARD COPY, PLEASE CONTACT: PSAS@multivu.com

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